How can the ambiguity of language make it more effective?

communicationYou might think it a strange idea that the kind of ambiguity so inherent in language, as exemplified by the Two Ronnie’s famous “Fork Handles” sketch (and the later follow up concerned with a broken Blackberry), does in fact make it more efficient.

Surely words that have multiple meanings yet sound or look the same only serve to confuse and are nothing more than design flaws? Find out why such multi-purpose words help us to communicate more effectively in  the full article on the great BBC Futures website here

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